Cookie Policy

1. Introduction

This Cookie Policy explains how Assay ("we," "us," or "our") uses cookies and similar technologies to recognize you when you visit our website at assay.wiki and the Assay Platform. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

2. What are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Assay) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

3. How We Use Cookies

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website and Services to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties.

3.1 Strictly Necessary Cookies

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the Services, you cannot refuse them without impacting how our Website functions.

3.2 Performance and Functionality Cookies

These cookies are used to enhance the performance and functionality of our Website but are non-essential to its use. However, without these cookies, certain functionality (like videos or demo scheduling) may become unavailable.

• PostHog: Used for platform friction analysis and feature adoption tracking.
• Cal.com: Used to facilitate interactive demo scheduling.

3.3 Analytics and Customization Cookies

These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

4. How Can I Control Cookies?

You have the right to decide whether to accept or reject cookies. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted.

You may also exercise your preferences through our Cookie Banner, which identifies essential vs. performance cookies. You can revisit your choices at any time by clearing your browser cache and re-initializing the banner preference.

5. Updates to this Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.